• Questions we ask ourselves
• What reason does the client have to buy from ‘ALGO’?
• What ‘Special Value Proposition’ would be of interest to the customer?
• Why is our company and our product / service the best or better choice for the customer?
• If we promise anything to our customer always keep the promise
• Focus on the benefits that our company will be able to supply
• Goal should always include meeting the needs of customers
• Maintain Top Level Service standards
• Pay equal attention to new and existing customers
• Treat sales and customer support service as one and the same
• Keep our team’s technical knowledge right up-to-date
• Good is not Good enough, excellence takes ‘ALGO’ ahead of competition
• Never criticize the competition, but always aim to out-perform it
• Strong customer service culture can not be copied
• The job of today’s company is not just make money, it is to make meaning